It emerged from the foundational conviction that human beings carry innate creative power, & that ART. can restore our relationship with IT. ASIDARTIS exists to make that power perceptible, lived & active — so people may shape their lives, identities, environments & shared world with greater Consciousness, FREEdom, Beauty & L O V E.

Siddi founded ASIDARTIS & directs its artistic, philosophical & cultural development. She is the originator of Artistic Technology: the method through which beautiful ART. & guided Creation reorganise perception, bring complexity into coherence & allow new possibilities to take form.

Educated at University of the Arts London, Siddi pursued Illustration & Visual Media through London College of Communication alongside Beauty & Makeup through London College of Fashion. Years of artistic practice brought these disciplines together within ASIDARTIS, where image, body, perception, identity & transformation form one living language.

ASIDARTIS develops selected creative projects with visionary people & organisations at the point where who they are, what they envision & what currently exists around them no longer align. Beginning with identity, history, imagination, values & aspiration, each collaboration discovers & develops the artwork, publication, visual world, object, environment or multidisciplinary project capable of bringing what is essential into visible form.

From her studio in Oradea, Siddi develops ASIDARTIS in direct practice — painting, image-making, artistic research, material experimentation & close work with clients & collaborators. The studio is both working ground & point of entry, where people encounter the practice through creation itself as well as through its finished forms.

C.OG is the foundational artefact from which the wider system unfolds. Artistic Technology makes its intelligence applicable. The Unity Grid carries it through visible form. The Auroric Renaissance names the cultural movement toward greater L O V E, FREEdom, Beauty, coherence & aliveness.